Founder and CEO, VRtize
Mark Castle
Founder and CEO, VRtize
Mark Castle is a founder at VRtize an advertising and analytics startup aiming to be the 'Google Adsense of VR'.  VRtize is Mark's third startup after a successful exit in the Cloud and Managed Hosting industry in 2014.  Mark studied Computer Science and IT at the University of Teesside before building a dotcom startup where he designed and built platforms for a number of household names over a period of two decades.  Mark has a passion for new tech and especially Virtual Reality but doesn't want to see VR ruined by bad advertising. He believes there is an opportunity to shape an industry that will inevitably become a very high growth market over the coming years

SESSION: Advertising and Marketing in the Virtual and Augmented Reality Age